Content Strategy
You hired a writer, or maybe you wrote it yourself, and you produced a 2,500-word essay about your industry's future. It reads beautifully. It also gets cited by AI engines almost never, because the format is wrong, not the prose. Here is the position this article
Content Strategy
You typed your own best informational query into Google last week, the one your customers ask before they ever call you, and the first three results were Reddit threads. Not your blog post. Not the careful guide you spent a weekend writing. Three strangers arguing in a forum from 2023.
No pitch. No fluff. A straight diagnostic on your specific situation and the single highest-leverage fix to make right now.
What I do
Strategy and execution for businesses that want to stay visible while search gets rebuilt around AI.
Get your brand surfaced in ChatGPT, Perplexity, and Google AI Overviews.
Learn more →Build a content plan that earns visibility in AI and traditional search.
Learn more →Map pack rankings, citations, and local authority for service businesses.
Learn more →Paid search campaigns built to convert, not just get clicks.
Learn more →Bring AI into your operations to cut busywork and scale what is working.
Learn more →30 minutes. No pitch. An honest look at where you stand in AI search and what to do about it.
Book a free call17 years in content and 15 in SEO, plus a decade of Google Ads and paid campaigns across Meta, LinkedIn, TikTok, and Bing, and 300+ businesses helped across the USA, Canada, UK, Singapore, Australia, and New Zealand. Now focused on how AI systems decide which brands get surfaced, cited, and recommended. More about me →