SEO & AEO strategist for business owners. AI is rewriting search - I help you stay visible and surfaced, not filtered out. If you're ranking but losing ground, that's exactly what I fix.
Content Strategy
You are probably making this mistake right now. You open Google Analytics, see organic traffic dropping, and conclude your content is failing. It is the wrong read. Judging your content by Google traffic in 2026 is like judging a store's health by the foot traffic out front while
AI Integration
You read the headline. Some vendor promised you twenty hours a week, your weekends restored, an assistant who never sleeps, all for $30 a month. Then you bought the tool, handed it to your team, and waited for the time to appear. It did not appear, and now the subscription
Google Ads
The mistake costing business owners money this month is trusting a toggle inside Google Ads called AI Max for Search, switched on with the gentle word "recommended" next to it. The case I will make: AI Max is not a free performance upgrade, and the burden of proof
Local SEO
Whitespark's 2026 data ranks your business hours the 5th biggest local SEO factor, and confirms the services field now counts. Most owners miss the free fix.
Local SEO
You are about to give the same Google system that can suspend your business permission to write to your customers for you. Google's new Gemini connection for your Business Profile is being sold as a time-saver, and the reading part genuinely is one. The part where it
AI Search & AEO
Google AI Mode now breaks one customer question into several searches, a behavior Google calls query fan-out. What it means for your visibility, and why one keyword page is no longer enough.
Generative AI Visibility
Someone sold you a text file. It's called LLMs.txt, it costs anywhere from a setup fee to a monthly retainer, and the pitch is that it tells AI search engines how to read your site so you finally get cited in those answer boxes. The data says
Content Strategy
You hired a writer, or maybe you wrote it yourself, and you produced a 2,500-word essay about your industry's future. It reads beautifully. It also gets cited by AI engines almost never, because the format is wrong, not the prose. One position, and the whole piece
AI Integration
At 5:21 in the evening, Eastern time, on June 12, my content operation lost its most capable model. I did not change anything. The US government sent Anthropic a letter. An export-control directive, citing national security, ordered the company to cut off access to Fable 5 and Mythos
AI Integration
Two-thirds of small businesses now run on AI, and 83% of them say it is working. That second number is the one everyone quotes and the one almost nobody pressure-tests. Because the same quarter that produced it, enterprise research found that only 5% of AI pilots actually moved
AI Strategy
Pull up your last SEO invoice. If it lists keyword rankings, a monthly blog post quota, and a fixed number of backlinks, you are paying for tactics designed to win a fight that ended around 2021. The battlefield moved to AI answers, entity authority, and brand citations, and most budgets
Google Ads
You keep asking whether you should raise your Google Ads budget. Wrong question. A self-managed small business account quietly hands Google a quarter or more of its spend on clicks that were never going to turn into a customer, and the cause is not your bid or your luck.
No pitch. No fluff. A straight diagnostic on your specific situation and the single highest-leverage fix to make right now.
What I do
Strategy and execution for businesses that want to stay visible while search gets rebuilt around AI.
Get your brand surfaced in ChatGPT, Perplexity, and Google AI Overviews.
Learn more →Build a content plan that earns visibility in AI and traditional search.
Learn more →Map pack rankings, citations, and local authority for service businesses.
Learn more →Paid search campaigns built to convert, not just get clicks.
Learn more →Bring AI into your operations to cut busywork and scale what is working.
Learn more →30 minutes. No pitch. An honest look at where you stand in AI search and what to do about it.
Book a free call17 years in content and 15 in SEO, plus a decade of Google Ads and paid campaigns across Meta, LinkedIn, TikTok, and Bing, and 300+ businesses helped across the USA, Canada, UK, Singapore, Australia, and New Zealand. Now focused on how AI systems decide which brands get surfaced, cited, and recommended. More about me →