AI Integration
You will get an invitation, soon, to talk to your Google Ads account in plain English and let it make changes for you. The pitch will be that you no longer need to understand the dashboards. That is exactly the part to distrust. Google's new Ask Advisor is
AI Integration
You read the headline. Some vendor promised you twenty hours a week, your weekends restored, an assistant who never sleeps, all for $30 a month. Then you bought the tool, handed it to your team, and waited for the time to appear. It did not appear, and now the subscription
AI Integration
At 5:21 in the evening, Eastern time, on June 12, my content operation lost its most capable model. I did not change anything. The US government sent Anthropic a letter. An export-control directive, citing national security, ordered the company to cut off access to Fable 5 and Mythos
AI Integration
Two-thirds of small businesses now run on AI, and 83% of them say it is working. That second number is the one everyone quotes and the one almost nobody pressure-tests. Because the same quarter that produced it, enterprise research found that only 5% of AI pilots actually moved
AI Integration
Picture a customer who never sees your website. They open their browser, type "find me a licensed electrician near downtown who can come Thursday and book the soonest slot under $200," and walk away to make coffee. The browser does the rest. It reads three or four electrician
AI Integration
Your inbox is filling up with the word "agent." Software vendors promise AI agents that run your marketing, handle your books, answer your phones, and book your jobs while you sleep. Some of that is real. Most of what is being sold to small businesses right now is
AI Integration
Everyone keeps telling business owners to learn AI. Take the course, master the prompts, study the tools. It is mostly wasted advice. The thing that decides whether AI earns its keep in your business is not technical skill at all. It is the oldest skill in commerce: knowing what you
AI Integration
Two in three small businesses now run on AI, and you are probably one of them. The number that should keep you up at night is not the adoption rate. It is the quiet gap between owners who say AI made them faster and owners who can point to a
No pitch. No fluff. A straight diagnostic on your specific situation and the single highest-leverage fix to make right now.
What I do
Strategy and execution for businesses that want to stay visible while search gets rebuilt around AI.
Get your business named in ChatGPT, Perplexity, and Google AI Overviews.
Learn more →Build a content plan that earns visibility in AI and traditional search.
Learn more →Map pack rankings, citations, and local authority for service businesses.
Learn more →Paid search campaigns built to convert, not just get clicks.
Learn more →Bring AI into your operations to cut busywork and scale what is working.
Learn more →30 minutes. No pitch. An honest look at where you stand in AI search and what to do about it.
Book a free call17 years in content and 15 in SEO, plus a decade of Google Ads and paid campaigns across Meta, LinkedIn, TikTok, and Bing, and 300+ businesses helped across the USA, Canada, UK, Singapore, Australia, and New Zealand. Now focused on how AI systems decide which brands get surfaced, cited, and recommended. More about me →